World Masters Games Ad Campaign / Uber Taiwan

This campaign was created for Uber’s promotion during the World Masters Games 2025.
Bright color tones are used to convey rhythm and energy throughout the design.
The athletes featured in the visuals are engaged in sports that are official events of the Games.

為Uber設計的2025世壯運campaign，以品牌常用的色系作為基底，使用了明亮色調呈現出節奏與張力。
畫面中主角從事的運動，皆為這次世壯運的比賽項目。

⦿ The campaign was seen on：
Uber Email, Blog

(2025)